Medallia Xchange


Adobe Analytics Connector

By: apps

Send Medallia Feedback to Adobe Analytics.

With Medallia's integration to Adobe Analytics, your organization is provided a comprehensive understanding of omni-channel customer journeys. With Medallia's comprehensive digital and physical feedback insights, combined with Adobe's d... CONTINUED BELOW


  • Gain actionable intelligence into cross-channel customer journeys to evolve CX
  • Take action via Adobe Experience Cloud® with enriched segmentation from digital and physical signals
  • Orchestrate omni-channel experiences by bringing insights to frontline employees with Medallia



Overview

With Medallia's integration to Adobe Analytics, your organization is provided a comprehensive understanding of omni-channel customer journeys. With Medallia's comprehensive digital and physical feedback insights, combined with Adobe's digital signals, brands can evolve highly relevant, real-time customer experiences across websites and mobile apps.

APP TYPE: Connector
SUITE: Digital Experience
INDUSTRY: AutomotiveEducationEnergy & UtilitiesFinancial ServicesHigh TechInsuranceManufacturingRetail
LANGUAGES: EnglishFrenchGermanSpanishPortugueseJapaneseItalianCustom Translations Available
WHAT'S INCLUDED: 
  • Optimize your Digital Experience Continuously - The Medallia integration application allows for context-based feedback requests to be initiated across the customer journey, intercepting customers at important moments in the digital experience (e.g., checkout)
  • Influence Digital Personalization Strategies - By combining feedback data and analytics from Medallia with Adobe's digital behavioral data, your digital teams always have crystal clear visibility of evolving customer segmentation
  • Orchestrate digital and physical interactions - Medallia has robust capabilities for delivering relevant, real-time customer insights to front line employees, so brands can ultimately design an in-person experience that takes into account the whole person and online activities

apps

About This Provider
Medallia is the pioneer and market leader in customer, employee, citizen, and patient experience. As the No. 1 enterprise experience platform, Medallia Experience Cloud is the experience system of record that makes all other applications customer and employee aware. The platform captures billions of experience signals across interactions including all voice, video, digital, IoT, social media, and corporate-messaging tools. Medallia uses proprietary artificial intelligence and machine learning technology to automatically reveal predictive insights that drive powerful business actions and outcomes. Medallia customers reduce churn, turn detractors into promoters and buyers, create in-the-moment cross-sell and up-sell opportunities, and drive revenue-impacting business decisions, providing clear and potent returns on investment. Learn more about our values.


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