Redefining Customer Loyalty: How to Measure and Incentivize Repeat Purchases

In this webinar, we analyzed how customer loyalty has changed in industries like retail, restaurants, travel and hospitality. Download the slides and watch the recording to hear about:

• How brands should think about structuring loyalty programs and incentivizing loyalty now that American lifestyles have shifted
• Consumer spending insights showing how loyalty has changed across multiple sectors
• Survey insights on how consumers are engaging with loyalty programs now that COVID has disrupted work commutes and business travel
• Consumer perceptions about their own brand loyalty and what drives repeat purchases

Presented by:

Andrew Custage, Head of Insights for Medallia Market Research