Why Medallia
Why Medallia

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Medallia Platform

Explore how experiences come together in one powerful platform.
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Collect every signal for more meaningful data
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Run complex, global programs with self-service
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Close the loop and drive action quickly
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Uncover essential insights from every interaction
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End-to-end customer experience management and orchestration
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Report

Medallia named a Leader in the SPARK Matrix™: Digital Marketing Analytics (DMA), Q4, 2023

Medallia has been recognized as a Leader in the SPARK Matrix™ Digital Marketing Analytics (DMA), Q4 2023 report, published by leading market research firm Quadrant Knowledge Solutions. This year’s report evaluated 15 service providers against 12 criteria, grouped into two categories: Technology Excellence and Customer Impact.

The report provides a comprehensive analysis of the DMA market, and evaluates service providers based on products, market presence, and value proposition. Medallia’s leadership position is a testament to its commitment to delivering exceptional global digital marketing analytics.

Download the full report to learn:

  • The current market dynamics, overview, and competitive landscape of the DMA market
  • Key competitive factors and technology differentiators
  • Which criteria business should consider when looking for a DMA provider

Read the Report

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Related Resources

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