In a business context, this is the ability of companies and their employees to anticipate, recognize, understand, and cater and respond to current and future customer needs. It is best developed by spending time with customers and immersing oneself in the customer’s situation or mindset (e.g., through conversation, feedback, and storytelling).
Why Medallia
Why Medallia
Learn how partnering with us can transform your business — for both customers and employees.
Success Stories
See results from brands like yours
ROI Calculator
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Enterprise-Grade Platform
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World-Class Service
Get support for crucial operations
Global Impact
Impact the world beyond your own
AI Leadership
Follow our AI experience innovations
Partner Network
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Platform
Medallia Platform
Explore how experiences come together in one powerful platform.
Comprehensive Feedback Capture
Collect every signal for more meaningful data
Administration
Run complex, global programs with self-service
Role-Based Reporting
Close the loop and drive action quickly
AI & Analytics
Uncover essential insights from every interaction
Integrations
Easily share data across systems and teams
Pricing
Expand your program with flexible pricing
Enterprise-Grade Security
Keep your business data safe and compliant
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