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Webinar Recording

Proving the Business Value of Customer Experience

Customer Experience (CX) leaders are often asked to discuss why investing in customer experience is important. C-level leaders want to know if CX is worth the investment.

Customer-focused employees across Marketing, Sales, HR, and other departments want to know if new CX initiatives are worth pushing for.

Watch as industry expert, Jeannie Walters, CEO & Founder of Experience Investigators discusses:

  • How to measure the ROI from customer experience initiatives
  • The business value of customer experience and how this value ties into business goals
  • Ways to earn profits and succeed by increasing revenue and reducing cost

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Related Resources

Brochure

Employee Activation
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Boosting CX Impact through Personalization ft. Walgreens & Fred Reichheld
Personalization has quickly risen as a top priority for brands as they work to increase engagement, trust, and customer loyalty — driving an emotional connection and true differentiation in a vastly competitive marketplace. Watch this exciting meeting of the minds…

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The 2024 State of CX Personalization Report
In 2024, CX practitioners are making personalization their top priority. Medallia Market Research and Customer Experience Professionals Association (CXPA) recently partnered to better understand exactly how CX professionals across the globe are thinking about applying personalization in their organizations. This…

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Your Official Guide to Personalizing Customer Experiences
Personalizing experiences has quickly risen as a top priority for organizations to increase customer loyalty and retention. Achieving this, however, remains a challenge. In fact, only 24% of CX practitioners rate their efforts as highly personalized. Much of the challenge…