Using customer data to fuel success across the entire enterprise

Customers are looking for more from brands than generic interactions and impersonal responses – they are looking for humanized customer support that understands their pain points and their needs, and can give them a personalized response to those needs.

For many customers, the only time they ever interact with a person from their company is when they reach out to your customer service team.

In this fireside chat with Leslie Stretch, CEO of Medallia and Rowan Trollope, CEO of Five9, you will hear:

• How leading brands are driving customer loyalty by prioritizing a digital-first customer journey
• Why proactively identifying issues before customers know they happen matters
• How contact centers and customer service can provide a more integrated experience across all touchpoints throughout a customer’s lifecycle