Case Study

How Rain provides exceptional customer experience, builds trust and client loyalty

Rain, a crypto asset brokerage based in the Middle East, wanted to provide a safe crypto experience, differentiated through exceptional customer service.

To achieve their customer service goals, Rain wanted a partner with deep experience in process automation and digitalization, and who could grow with them as they transform their client-centric approach to customer service. Rain’s Project Humanize increased the personalization and empathy of automated responses, doubling the response rate for customer surveys.

By automating processes and integrating Medallia’s Contact Center suite with other tools, Rain is improving agent efficiency, helping to strengthen loyalty and trust with their clients.

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