Executive Team

Borge Hald CEO

An exceptionally strong organization builder, Borge is a former project manager at the Boston Consulting Group. There he led strategy and operational improvement projects for international companies in a wide range of service industries, including retail banking, insurance, food services, and securities. Advanced customer service models were a particular specialty. Before joining BCG, Borge worked in mergers and acquisitions at Morgan Stanley and in financial analysis for Procter & Gamble. He served his country as a lieutenant in the Air Force. Borge combines his love of technology and baseball by instant messaging himself the latest scores. MBA, Stanford University. BBA, University of Michigan.

Amy Pressman President/CFO

Amy initially developed the idea for Medallia as a consultant for the Boston Consulting Group while working on marketing strategy and competitive benchmarking projects. Serving BCG clients, she discovered a near-universal mandate for better understanding of current and prospective customers as well as competitors. Amy has also worked as an independent consultant for technology-based companies in Silicon Valley, an investment banker at Goldman Sachs, and a legislative aide on Capitol Hill. Amy completed a 4,200-mile transcontinental bike trip “a long time ago,” but she’s still proud of it because no one ever thought she was very athletic. MBA, Stanford University. AB, Harvard College.

Elizabeth M. Carducci Vice President of Client Services – Hospitality

Elizabeth has a strong background in hospitality-industry marketing, operations, and technology management. A former vice president of distribution marketing at Starwood Hotels and Resorts Worldwide, she ran the worldwide distribution organization for the Sheraton, Westin, Four Points, and Luxury Collection brands. Before that, she was vice president and director of reservations and strategic planning for ITT Sheraton, with responsibility for managing a $1 billion global reservations organization and developing marketing plans and brand-management strategies. Previously, she was the director of revenue management for the Sheraton New York Complex, a 2,400-room hotel. Elizabeth would share what she does in her spare time, but ever since she started building her dream house, she hasn’t really had any. MBA, Stanford University. BS, MIT.

Juan Pablo Dellarroquelle Vice President, Engineering

A “young veteran” of the technology industry, Juan Pablo has developed 24/7 availability products—including many that were deployed globally—for more than 20 software companies. An expert in interactive voice response systems, he built Argentina's first voice portal, which won him Intel’s Application of the Year Award. In 2001, the prospect of building systems for end users, rather than for other systems, lured Juan Pablo to Medallia, where he develops on-demand, web-based software. When not at his desk or in engineering meetings, Juan Pablo can be found in his second office: the kitchen. BS, Technological Institute of Buenos Aires and CAECE University in Buenos Aires. MS, Carnegie Mellon University.

Steve Earwaker Vice President of Client Services – Financial Services and Business to Business

Steve is a noted expert in statistical analysis and advanced marketing research solutions. Before joining Medallia, he was vice president of advisory services with Chingari, managing strategy and business solutions for the company’s enterprise software platform. Previously, he was vice president of custom research at the NPD Group, a leading worldwide market research company, where he specialized in customer-satisfaction tracking services. Earlier career assignments included senior positions at BBM ComQuest Inc., the Angus Reid Group, and Statistics Canada. An early adopter of online research techniques, Steve pioneered online conjoint/pricing, product concept testing, and market segmentation research. He enjoys whitewater canoeing and loves kids (by some accounts, he is one). MM, University of Waterloo. BSc, Carleton University.

Russell Haswell Vice President of Sales

For more than 20 years, Russ has held leadership positions at market research companies. Most recently, he served as Vice President of Worldwide Sales for CustomerSat, Inc., a provider of enterprise feedback management solutions, where he was fully responsible for all direct and channel sales. Serving on the executive team and product development committee, he also took an active role in advancing the company’s software application. Prior to CustomerSat, Russ ran the Communications Business Practice for Frost & Sullivan, Inc., and served on the company’s board of directors. He also worked in marketing and marketing communications for Marketing Intelligence Research Corporation and Apple Computer. A sports hobbyist-enthusiast, Russ spends what leisure time he has playing golf, skiing, scuba diving, and coaching his kids’ sports. BA, California State University, Chico. AA, Santa Barbara City College.

Nelson Pascua Vice President of Client Services – Retail

Nelson has extensive experience in client experience measurement and management. His ability to simplify and apply customer insights to address strategic business problems has made him a valuable contributor at a number of global retail brands. Nelson joins Medallia from Harris Interactive, a leading global custom market research firm, where he was Vice President and Research Practice Leader. Before joining Harris, he was responsible for the retail customer satisfaction and loyalty program for BMO Bank of Montreal, one of North America's largest financial institutions. An expert in research methodology and advanced analytical techniques, Nelson honed his technical skills in senior positions at the NPD Group and Market Facts. When Nelson is not busy chasing his three young boys, he can be found combining his passion for golf with his interests in woodworking (in the trees) and landscaping (in the sand trap). Fore! MBA, Schulich School of Business. BA, University of Toronto.